Brand guidelines
Last updated: June 20, 2023
Logo guidelines
Primary
It identifies the brand and is most commonly used. Our primary logo (white type with a red symbol) should be used over dark backgrounds.
An alternative logo for white backgrounds can also be used.
Secondary
It retains the original character of the primary logo but can be used for different functions or usages. It can be used over white backgrounds.
Minimum Size
Our logo is bold enough to be legible at small sizes, but it should never appear smaller than the minimum screen and print sizes listed here:
Scaling proportionally
The proportions of the logo must never be altered. To resize an approved logo or any other element from our library, hold down shift while scaling to maintain the correct proportions.
Clear space
To ensure our logo remains legible and intact, always maintain a minimum distance between the logo and other elements.
Improper logo usage
Never alter or manipulate our logo in any way. In all cases, use only approved brand assets.
Never try to use a different font. Do not add shadows or other effects to the logo.
Never distort the logo at an angle, do not stretch or compress the logo, or obscure the legibility of the logo in any way.
Background colours & symbols
Colours
Logo & highlights:
Shades of grey:
Symbol
Icons
Feather is a collection of simply beautiful open source icons. Each icon is designed on a 24x24 grid with an emphasis on simplicity, consistency, and flexibility.
Font
The Inter typeface family is carefully crafted & designed for computer screens.